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E-mail marketing list using SMS text messaging for building San Diego business

E-mail marketing list using SMS text messaging for building San Diego business

How do I integrate a targeted email marketing list with SMS text messaging and my social networking system?

E-mail marketing list using SMS text messaging for building San Diego business

If you do it yourself, it’s a pretty complex road map.  But you can do it yourself and people do do it themselves and they’re very successful at it.  The problem is if you’re spending all of your time building that system for SMS texting to your list along with sending an email, along with posting to your social network and maintaining it and continuing to feed it on a regular basis, then you’re not doing what you should be doing which is improving your product or service or finding new ways to reach your market or taking care of your employees in your store and making sure that the management of your company is being done properly.

I guess what I’m saying is that it’s so time consuming that if you were just working on maintaining a platform to reach your audience the way that the Yellow Pages used to do it for you and you can get away with just having Yellow Pages’ full page display ad and putting some ads in the newspaper every Sunday and maybe running some radio ads.  You used to get away with just setting those ads up and then running them and not having to worry about it.  And you knew that you would get leads and sales.  It doesn’t work that way anymore.

Facebook fan page for your business that gets you listed on Bing which is Microsoft and Yahoo uses Bing as well.  So, you need to get on.  You need to reach them where they are if it’s on Yahoo, if it’s on Twitter, if it’s on Facebook.  And if they use their email, you have that as the basis of your list where you’re generating your initial message and sending it out.  Then sending new messages for whatever it is that you want to update your favourite clients with. 

Now, the Yellow Pages are extinct.  It’s a dinosaur.  The same can be said on classified advertising.  Classified advertising though has really just moved to the internet.  And that’s another way that you can build traffic.

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April 15, 2014 at 5:00 am
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